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The new generation of tech disruptors entering the lucrative bed industry

As the news breaks that Casper, the mattress maker, has raised $170 million in a funding round and is eyeing up an IPO, Harsha Wickremasinghe takes a look at the new generation of tech disruptors entering the lucrative bed industry.

With their focus on consumer convenience and simplicity, and aided by cutting-edge prices and clever marketing, online mattress-in-a-box companies have created a lot of noise in the furniture industry already. Now as the market becomes even more competitive, this new breed of disruptor must adapt to survive. 

Read Harsha's comments on the changing industry landscape and what the future holds for mattress-in-a-box companies in The Furnishing Report here.

Harsha Wickremasinghe

Head of Business Intelligence

Phone: +44 20 7484 4748

Mobile: +44 7593 503833